CRO Recruiters

CRO executive search for North American, Western European, and Australian companies

Over the past decade the position of Chief Revenue Officer has become more commonplace within organizations of all sizes. Indeed, numerous companies now find it necessary to make a clear differentiation between a VP of Sales who is solely focused on sales number generation and a C-Level executive who oversees all activities that produce revenue.

The need to have an individual on board who can effectively drive activities across sales, marketing, support, operations, channels, services, and a number of other relevant corporate structures is pronounced in many industries that rapidly evolve, particularly after the changes brought about by the recent pandemic and other relevant influences that have been in play for some time.

Current average tenure
Based on surveys, the amount of time an organization can expect a Chief Revenue Officer to operate in that role within their company sits at about 18 months. Expectations are high and many operations are seeking tangible results within 3 months from the first day of work thus it’s exceptionally important to utilize a professional group of CRO recruiters who know how to effectively match skilled individuals with highly disparate corporate cultures.

Characteristics and abilities of high-performing CRO’s
There are a number of key elements that we examine and quantify during a Chief Revenue Officer search. In addition to the inherent business-related knowledge and sales and marketing abilities one would expect, we’ve found that a number of additional hard and soft skills tend to correlate with success in the role.

• Vision – There are some fantastic sales leaders who are exceptional at producing numbers solely within that structural arm. However, when asked to take on a more overall encompassing role they often may not be the best fit due to an inability to properly grasp all components and influences that come into play at the CRO level. We carefully explore and assess this factor as it is crucial for success due to the necessity of effectively aligning sales, marketing, and customer advancement in one cohesive operational approach and composition.

• Team building and leadership skills – How well have they done in the past when it comes to assembling a high-performing group and, most importantly, how do they go about motivating individuals and organizations to achieve and surpass stated goals.

• Adaptability – Business requirements generate ever increasing complexities in more compressed time frames as each year goes by. Throw in unforeseen events such as the pandemic and subsequent fallout and those who will succeed in a CRO position will require a great deal of ambidexterity.

• Data-driven and highly analytical – From forecasting to delivery, strong Chief Revenue Officers have proven that their abilities to digest highly varied modules of information and formulate effective approaches and solutions are top-tier.

• Transparency – Any individual in a modern CXO position must be able to properly set realistic expectations and goals, maintain openness and consistency, establish and sustain well-defined processes and policies, and allow avenues of information flow that reduce if not eliminate nebulous systems and operations.

• The ability to collaborate effectively – Relationships amongst various departments must be properly aligned, defined, and nourished on a continuous basis thus we carefully assess the ability of a particular candidate regarding their communication and organizational competence.

Chief Revenue Officer executive search professionals
The CRO recruiters of Renascent Solutions have been helping companies locate and hire exceptional corporate leaders in revenue generating positions for over 20 years in an array of sectors. Our retained approach is unique in the industry (Retained Recruitment), and our ability to locate and prompt superb performers in principal growth roles to take on a new position is unmatched.